The world’s best cross-country skiing team chooses SILVA

The Norwegian cross-country skiing team wants perfect light for its important training sessions in the dark – and has therefore chosen SILVA, which now takes over the role of official headlamp supplier to Norway’s international elite skiers.

SILVA’s CEO, Patrik Elfwing, is extremely pleased with the new partnership, seeing clear links between the Norwegian cross-country skiing team’s ambitions and those of his company.

“We share a concern for every detail: passion and thoroughness in combination. It is hard not to be inspired by the Norwegian skiing team, as they want to continually develop and improve. That is what’s necessary if you want to be the best in the world at what you do,” says Patrik Elfwing.

The manager of the Norwegian cross-country skiing team, Åge Skinstad, is looking forward to being able to develop training and to polishing the fine details with the help of SILVA’s products. He leaves nothing to chance in the battle for international supremacy in cross-country skiing, particularly now that the World Championships in Falun are approaching –home ground for their main rival, Sweden.

“Excellent headlamps mean that evening training in the forest, on the hills or in the mountains is the best training there is. Of course, we have many good lit ski trails in Norway, but they aren’t skiable when the first snow comes. SILVA ensures that we have good lights,” he says.

Otherwise, the decisive factors for Norwegian international skiers when they choose headlamps – as for many others – include low weight, ease of use, durability, battery life and light pattern. As regards the light pattern, it is not only bright light that is important, it must be aimed in the right direction too.

SILVA’s answer to this high demand is Intelligent Light ® – a means of working with how the light is distributed in the best possible way, responding to the needs of the individual user. SILVA was recently praised for this intelligent light by the British magazine Trail Running, which made the Swedish company a double winner when testing headlamps for running in the dark.

For more information, please contact: Patrik Elfwing, CEO, SILVA SWEDEN

Tel: +46 (0)8 623 4300 or e-mail: patrik.elfwing@silva.se