Urban outdoor by Ivanhoe

Today when fashion is more and more influenced by outdoor, sustainability and moving from fast fashion to slow fashion we are proud to present our GY Collection. In 1946 when the company was founded the name was Gällstads Ylle, and focus was on knitted fashion for women. When entering the sports business in the 70’s we moved towards a more sporty expression in our collections and we also changed our company name to Ivanhoe.

A few years ago we took some of the favourites back from the old days and updated with the materials and techniques of today, and so the GY Collection was born. This part of the collection has been growing and been very well received – as the love for wool is growing and people want to be able to wear it not only on their outdoor adventures.

 
Photo: BorisXpression

Read more about us, sustainablility, our family tradition, wool and our collection in below link

Ivanhoe presentation Ispo’19

About Ivanhoe

The family company of Ivanhoe was founded in 1946 in Gällstad, a district known as Sweden’s knitting centre, where tradition and pioneering spirits still live on. Several generations experience and competence enable Ivanhoe to continuously develop both base and functional garments. The classic materials, such as wool and cotton, can always be found in the collections, but they also incorporate new blends, treatments or knitting and weaving techniques.

 

Trikågatan 2
523 60 Gällstad
SVERIGE