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SOG Fall Networking Days
Last week the member brands of Scandinavian Outdoor Group could finally meet again. We gathered in Stockholm to get inspired, to network, to learn and to finally meet in person after many online meetings, in a totally off-line and analogue way. We also celebrated 20 years together as Scandinavian Outdoor Group! What a fantastic journey…
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Polyver makes major investments
The Swedish boot company Polyver, which produce winter boots in Jämtland, Sweden, has made a revolutionary tranformation and invested in a new product line, a larger machine fleet and doubled its staff in 2021. They have also updated the logo and present a new website.
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New Secretary General of Scandinavian Outdoor Group
It’s time for a new management of Scandinavian Outdoor Group. After seven years of driving the development of this very successful group of Nordic outdoor brands, Sara Wänseth will leave her position as Secretary General. With new energy and plenty of experience from the outdoor industry, David Nordblad will replace her and further strengthen SOG to the next level.