ROALD AMUNDSEN SKINCARE
MOTIVATION FROM THE JURY
The jury was pleasantly surprised about the approach to offer a whole cosmetic product line under the label of a well know polar explorer. While testing all products worked very well.
PRIMARY INNOVATION FEATURES
Roald Amundsen Skincare Adventure is specially designed for people loving the outdoors and outdoor activities. With an active lifestyle, your skin constantly faces harmful external factors.
INTENDED SPECIFIC END USE
Roald Amundsen Adventure includes skin care products specially designed for use before, during and after outdoor activities. The skincare series includes skincare for the feet, hands and body, lip balms, suncare and cold creams. With the carabiner hook it is easy to attach the tubes to a backpack, belt or elsewhere – easy to carry and always accessible.
The products are carefully made from selected high quality ingredients and developed to provide moisturizing, antiseptic and protective properties. They are rich, protective and nourishing creams, which works to prevent chapped, dry, itching and scaling skin. The creams contain low level of fatty components, which makes them non-greasy and easy to apply. Water free and oil-based skincare products for winter activities that won’t freeze on your skin.
The products have a high percentage of natural ingredients. The aim is to formulate the products as close as possible to a natural blend and avoid use of double packaging for the tubes. Roald Amundsen Skincare is always chasing the best solution for the environment. Not tested on animals.
AVAILABLE IN STORES
Spring 2017 • RRP: € 10–26