Reima 2025 winter clothes collection is designed for active kids

Reima 2025 winter clothes collection is designed for active kids and will now be exhibited at ISPO, Munich.

Based in Finland, the 80-year-old Reima is the leading kids-only active wear brand globally. Reima’s offering consists of tip-to-toe protective footwear, clothes, and accessories, for all seasons and all weather, for kids aged 0 to 12. To counteract the harmful effects of a sedentary indoors lifestyle, Reima’s mission is to get all kids out and active for at least one hour every day. The brand slogan “Weatherproofing kids since 1944” says it all: to Reima, there’s no such thing as bad weather.

Inspired by Arctic nature

For Autumn and Winter 2025, Reima designers have drawn inspiration from the North. Their designs immerse you in Arctic Scandinavian nature that’s both delicate and silent, strong and magical. The colors of this season’s prints are harmonious, yet pulsing with light, featuring details and characters that catch the eye. The fox, deer, and eagle invite kids to adventure in a rough fell landscape, on icy shores, and under open skies.

Also, the rich visual heritage of Nordic folk crafts is visible in Reima’s print and knit patterns. The designs get a special touch from the R device that’s hidden inside an Arctic flower, the sun, a star, or a snowflake – whichever association a playful mind produces.

All Reima all-over prints are digital, which saves water and print color compared to traditional screen or roller based textile printing methods.

One step ahead of the winter cold

In Reima winter shoes, kids can embrace sleet, snow, and ice with joy. The durable footwear stands up to tough conditions, offering weatherproof protection from water, cold, and slips. With Reima, kids are always ready to take another wonderful step in the snow!

From left to right:

ReimaTec Waterproof Hallava Quicklock
This winter shoe is tested to be warm down until -20 °C/-4 °F. The freelock lacing system for achieving a perfect fit is super easy for kids to use. Sizes 28-40.

ReimaTec Waterproof Talviuni
This winter shoe (-10 °C/14 °F) features the unique Reima Rolling Steps outsole: smooth, rolling strides that tempt kids to movement. Sizes 20-28.

ReimaTec Waterproof Talves
This waterproof winter shoe has the Reima Rolling Steps outsole: just the right cushioning and smooth, rolling strides to tempt kids to move more. Tested to be warm down until -20 °C/-4 °F. Sizes 28-38.

ReimaTec Waterproof Laplander
The Vibram Arctic Grip A.T. sole is durable and grips on all terrains, including wet ice. Waterproof to the ankle and warm all the way to -40 °C/-40 °F! Sizes 28-40.

Brave the cold with layers

With the right gear, kids can stay outside for any activity, as long as they want. Layering up in Reima wear and accessories helps kids seamlessly transition from mild to freezing temperatures, staying warm and comfortable through every unforgettable winter outdoor moment.

It’s not “warmth at any cost”, however: In its production, Reima always considers the environment as well as animal and human rights.

• Firstly, all Reima products are PFAS free*.
• All Reima down is RDS certified, and all synthetic insulation in Reima clothing and accessories is 100% recycled.
• When wool is used in shoes, accessories or clothes, it’s always of non-mulesed origin, and in clothing, it’s always RWS certified.
• In fall and winter 2025, Reima’s collections feature 29 bluesign^® products altogether, showing impressive growth since the introduction of the first nine bluesign^® products of 2023. **

Winter joy for kids of all ages! From left to right:

ReimaTec snowsuit Aapua
A waterproof, classic toddlers’ premium snowsuit with Mother Nature’s super warm insulation, 60/40 down/feathers and an extra insulation at the seat, for comfortably sitting in the snow. Sizes 74-98 cm

Down coat Parkkala
Maximum warmth, with two-way zip for freedom of movement, and city-proof looks! The waterproof ReimaTec fabric helps keep the down dry for longer. Sizes 104-164.

Down jacket Ranua
Ski, snow play, and city walks covered. This warm jacket made of waterproof ReimaTec fabric comes in delicious sporty colors and takes kids all over winter in comfort. Sizes 104-164.

Top performance for mountain heroes

When winter shows its strength, kids’ gear can make or break their ski day. That’s why Reima provides top-tier protection and smart features to elevate your family’s skiing experience. Reima performance wear ensures kids enjoy every moment on the slopes—having fun while always asking for ‘just one more run’ and growing more confident with each descent.

At the top, there’s no turning back! From left to right:

ReimaTec ski jacket Alaniva
With all the details needed for downhill fun, yet a great choice for waterproof wintry protection in the city too. A bluesign® product. Sizes 104-164 cm.

ReimaTec ski jacket Ahmaoja
A sporty waterproof, seam-sealed style that transforms easily from the slopes to everyday activities. A bluesign® product. Sizes 104-164 cm.

ReimaTec ski suit Lappea
Ready, steady, ski! Complete waterproof winter bliss and light insulation for young downhill heroes. A bluesign® product. Sizes 104-164.

Layering is the key to comfort. From left to right:

ReimaTec winter pants Vuonelo
Snow play or skiing? These are the bib pants to trust. Waterproof, with durable reinforcements and back warmer. A bluesign® product. Sizes 104-164.

Seawool® sweater Niksini
With extra softness from recycled oyster shells, this beautiful warm mid-layer warms hearts, too. Sizes 104-164.

Thermolite® set Lani
Warm, moisture-wicking, and skin-friendly, this Bäst i test field test winner of 2023 is the active kids’ go-to wintertime base layer. Sizes 80-160.

For more images & information, please contact:

Communications Manager Riika Paakkunainen, riika.paakkunainen@reima.com tel +358 (0)50 322 8293

*Why no PFAS?

All Reima wear has been PFAS free since 2018, and since autumn 2022, there are no more fluorinated carbon compounds on Reima shoes either.

Per- and polyfluorinated alcyl substances (PFAS) are fluorinated polymers often also referred to as PFCs or fluorocarbons. All fluorine-containing water & dirt repellent agents are have excellent performance, BUT they:

• are stable – they take a long time to degrade in nature,
• accumulate in the environment and in all animals & humans,
• appear to be carcinogenic, and
• may affect reproduction and hormone production in mammals.

What does Reima use instead of PFAS?

• BIONIC-FINISH^® ECO by RUDOLF group – based on hyper-branched polymers called dendrimers
• Teflon^TM EcoElite^TM – a renewably sourced, bluesign^® approved finish
• Huntsman Zelan™ R3 – a renewably sourced finish

**What is bluesign^®?

Consumer products carrying the bluesign^® product label meet the strict safety and environmental requirements of the bluesign^® criteria. These products are made of bluesign^® approved fabrics and accessories and are produced in a resource conserving way with a minimum impact on people and the environment. For more information visit http://www.bluesign.com

Reima briefly

Reima is a globally leading kids’ activewear brand. Founded in Finland in 1944, Reima employs around 350 people. The company’s turnover was €91 million in 2023. Reima’s products are available in approximately 40 countries. Reima’s mission is to gear up the next generation of happy, active kids, preparing them for the world to come. Our design principles are innovation, functionality, safety, and fresh Finnish design. The clothing is approved by the world’s toughest testers: children. Read more at www.reima.com