The Scandinavian Village is a convenient and dynamic area for smart outdoor buyers and journalists. Over the past 15 years, the Scandinavian Village has become an institution at trade fairs all over the world. Today, thousands of guests, decision makers, buyers, journalists and investors gather around the Scandinavian Bar to mingle, pick up gossip, do business and discuss current topics and outdoor life.
Concept
The whole idea is to bring several Scandinavian outdoor companies together in one place within convenient reach from each other. A free flow of information and visitors pass through the village and everyone benefits from the open culture, which has become the trademark of Scandinavian corporate culture.
The Scandinavian Bar serves refreshments and Scandinavian delicacies. A press conference offers a wide menu of news for journalists and in the evening, there’s a popular After Work around the bar. Most important of all is the Scandinavian spirit – a friendly, informal, non-prestigious working atmosphere for our visitors. It’s more fun to do business with Scandinavians.
Member sign up for Scandinavian Villages 2026
To be part of the Scandinavian Village you need to register both for the Trade Show and the Scandinavian Village.
PRO Winter, FieraMesse – Bolzano 2026
PRO WINTER, FieraMesse- Bolzano, January 11-13, has been growing, and for the first time, there will be a Scandinavian Village combined with an Italian Village.
ISPO 2026, Amsterdam
ISPO will move to Amsterdam and take place 3-5 November. It will be held parallel and seamless to the new International Running Expo. The first day will be a conference day and the show will last two days. Prices will be reduced compared to Munich. There will also be a big investment in a hosted buyer program to secure presence of global key retailers. The ambition is to make ISPO in Amsterdam the global annual trade show.
Outdoor Trade Show, Riva del Garda 2026
> Register for Scandinavian Village at Outdoor Trade Show 2026
Outdoor Trade Show will integrate with the existing ORB (Outdoor & Running Buying Days) in Riva Del Garda, Italy May 17-19. It will also be combined with the European Outdoor Summit and a new consumer event, European Outdoor Week (May 14-19).
Projects in and around the Scandinavian Village include:
Scandinavian Outdoor Award
A testimony of outstanding quality, functionality and Scandinavian design in this prestigious industry award. See all of the winning products in the exhibition next to the Scandinavian bar.
Read more about Scandinavian Outdoor Award
Scandinavian Press Conference
The Scandinavian brands join together and offers a wide menu of the hottest news for the journalists.
Scandinavian Village in partnership with
