Outdoor Academy of Scandinavia, Jämtland 2023

Once again we invited retailers to join us in the mountains of Jämtland, Sweden, to try out outdoor equipment in demanding outdoor conditions and to learn more about outdoor life in Scandinavia.

About 70 employees from some of the most important retailers in Europe joined us for 5 days and returned back home with new knowledge, new friends and a memorable experience from the Scandinavian wilderness.

In this film you will get a sneak peak at some of the clinics!

Inviting brands were: Haglöfs, Ecco, Silva, Primus, Nordisk and Woolpower.

Film by: Darren Hamlin