Scandinavian Village
Scandinavian Village™ - Come and visit the dynamic one-stop-shop for smart buyers and journalists.
11 years of age, The Scandinavian Village™ has become an institution at ISPO. Today, thousands of guests, decision makers, buyers, journalists, investors, gather around the Scandinavian Bar every day to mingle, pick up gossip, make business and discuss current events.
The whole idea is to bring several Scandinavian outdoor companies together in one place within convenient reach from each other. A free flow of information and visitors pass through the village and everyone benefits from the open culture which has become the trade mark of Scandinavian corporate culture.

The Scandinavian Bar serves refreshments and Scandinavian delicacies, The Scandinavian fashion show features the latest in Scandinavian outdoor wear, A press conference offers a wide menu of news for the journalists and in the evening, there’s a popular After work around the bar. But most important of all the extras is the Scandinavian spirit – a friendly, informal, non-prestigious working atmosphere for our visitors. It’s more fun to do business with Scandinavians.
This year, the Scandinavian Village hosts no less than 27 SOG companies, 7 up and comers and 3 partners.

Projects in and around the Scandinavian Village are:
- Scandinavian Fashion show – Every evening at 17.30 you can enjoy the popular Scandinavian Fashion show by the Scandinavian bar.
- Scandinavian Outdoor News – A high quality magazine available at ISPO with news from the Scandinavian Outdoor brands exhibiting at the trade fair.
- Scandinavian Outdoor Award – A testimony of outstanding quality, functionality and Scandinavian design in this prestigious industry award. See all products in the exhibition next to the Scandinavian bar.
- Wool Street – The indoor boulevard of wool suppliers and brands aiming the spotlight towards the wonderful world of wool.
- Green Charger – Running out of batteries? Come and recharge your phone, iPad or portable PC with a new innovative and green recharging technique. The Swedish company MyFC brings green energy to your mobile devices right by the Scandinavian Bar.
- Scandinavian Press Conference

Scandinavian Village Project Management: Jonas Hellentin
