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SOG News
Outdoor Academy of Scandinavia – Made in West Sweden
2018-10-01
Now and then we invite retailers and press to come to Scandinavia, to our home environment, to try out Scandinavian gear. This time Thule, Seger, Ivanhoe and Icebug, together with Volvo….
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SASTA, NEW SOG MEMBER
2018-08-30
We are happy to welcome Sasta as a member of the Scandinavian Outdoor Group. Another Scandinavian brand with a long history, which will bring even more knowledge to the group.
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European Outdoor Summit 19-20 September
2018-08-14
The European Outdoor Summit is approaching and you don’t want to miss out on this event!
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Member News
Hilleberg the Tentmaker Introduces the Lightweight All-Season Allak 3 Tent for Spring 2019
2018-06-18
Spinning off the very popular two-person Allak tent introduced a decade ago, Hilleberg is proud to introduce the new three-person Allak 3 for Spring 2019. Impressively strong, remarkably light and fully freestanding – including two integrated vestibules – the Allak 3 can be pitched anywhere in most any conditions. Like the Allak 2, the Allak…
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Let´s talk materials!
2018-06-15
Light My Fire creates “Little School of Plastics” to begin a curious, open conversation about the industry’s most criticized material! Plastic is a smoking hot potato from a great number of perspectives. Nevertheless, significant confusion prevails among customers, shop employees and purchasing managers in the industry. Many people have a bad conscious and feel they…
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Reima schützt Kinder vor Insektenstichen und Sonnenbrand
2018-05-21
Reima ist die internationale Top-Marke, die sich ausschließlich auf Kinderbekleidung konzentriert. Für Frühjahr 2019 präsentiert Reima Kleidungsstücke mit neuartigen Oberflächen-Finishes, die die warme Jahreszeit für Kinder sicherer und bequemer gestalten. In Finnland bereits seit 1944 im Einsatz, hat sich Reima Schritt für Schritt von einem ausschließlich im Norden bekannten Spezialisten zum Weltmarktführer in seiner…